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Fishing > Baits & Lures > Soft Plastics > Creatures >

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Northland Tackle Impulse Bro's Slug Bug, 1-1/4", 20-Pk.

New! Northland Tackle Impulse Bro's Slug Bug, 1-1/4", 20-Pk...

Key Features
  • A favorite of pro ice angler Brian "Bro" Brosdahl

  • Soft, chewy, segmented body for easy rigging

  • Undulating tail that tantalizes panfish

  • Great for jigging in both summer and winter

$2.99
Big Bite Baits Warmouth Soft Bait, 3.5"

Big Bite Baits Warmouth Soft Bait, 3.5"

Key Features
  • Great swim jig trailer

  • Can be fished sideways without spinning on fall

  • Natural gliding action on the fall

  • 3 ridges are molded into the flat side of the body

  • Can be fished with a Extra Wide Gap worm hook

7 colors available
$3.96 - $4.99
Zoom Baby Brush Hog Soft Plastic Lure, 5-1/2"

Zoom Baby Brush Hog Soft Plastic Lure, 5-1/2"

Key Features
  • Wholly realistic, super-soft to the touch

  • Salt-impregnated to attract massive strikes

  • Tails, wings, and arms for lots of motion

  • Ideal for flipping or fishing on a Carolina rig

3 colors available
$4.49
Berkeley Havoc Pit Boss, 4"

Berkeley Havoc Pit Boss, 4"

Key Features
  • Perfect size to match most common forage

  • Short, compact body

  • Pack of 8

9 colors available
$3.49
Missile Baits Baby D Bomb, 3-2/3", 7-Pk.

Missile Baits Baby D Bomb, 3-2/3", 7-Pk.

Key Features
  • Great for flipping, pitching, and finesse

  • Still bulky with a thinner body for Texas rigging

  • Thin tails have subtle action fish love

$4.49
Berkley Power Bait Atomic Wish Bone, 3/4"

Berkley Power Bait Atomic Wish Bone, 3/4"

Key Features
  • Unique shape mimics small aquatic insects

  • High-action tail entices finicky fish

  • Can be rigged two different ways

  • PowerBait scent and flavor

  • 8 pk.

7 colors available
$3.49
Berkley Gulp! Alive! Cricket, 1", 2-oz. Jar

Berkley Gulp! Alive! Cricket, 1", 2-oz. Jar

Key Features
  • Targets any species that eats insects

  • Lifelike appendages flutter in the water

  • Long-lasting lure retains an authentic look feel

$5.99
Missile Baits D Bomb, Select Colors

Missile Baits D Bomb, Select Colors

Key Features
  • Great creature bait for pitching and flipping

  • Displaces lots of water for a straight fall

  • Different tail actions when connected or separated

  • Thinner midsection for easy hook sets

  • Thicker head ensures bait stays on the hook

5 colors available
$3.99 - $4.49
Berkley Gulp! Hellgramite, 1-1/2", 12-Pk.

Berkley Gulp! Hellgramite, 1-1/2", 12-Pk.

Key Features
  • Lifelike detail mimics natural prey

  • 400 times more fish-attracting scent

  • Made from all-natural ingredients

  • 100% biodegradable

7 colors available
$3.99
Zoom Fluke Tail Goby, 4-1/4", 15-Pk.

Zoom Fluke Tail Goby, 4-1/4", 15-Pk.

Key Features
  • Great for going after bass up north

  • Fluke tail and head shape offer natural movements

  • Shape resembles many kinds of baitfish

  • Effective on a drop shot, Texas rig, or jig

$4.49
Zoom Z-Hog Jr., 3-1/2", 10-Pk.
  •  

Zoom Z-Hog Jr., 3-1/2", 10-Pk.

Key Features
  • Ultra-compact flip bait for fishing thick cover

  • Salt-impregnated body gets fish biting

  • Gliding action penetrates heavy brush

  • Pitch it or flip it when bass want something small

$4.99
  •  
Reaction Innovations Sweet Beaver, 4-1/5", 10-Pk.

Reaction Innovations Sweet Beaver, 4-1/5", 10-Pk.

Key Features
  • One of the hottest soft plastics on the market

  • Tough, compact bait with lots of action

  • Design engineered to generate the most strikes

  • Forward-facing ribs create pressure waves

  • Beaver tail creates lots of movement

$5.99
Berkley Power Bait Atomic Dogbone, 3/4"

Berkley Power Bait Atomic Dogbone, 3/4"

Key Features
  • Unique shape mimics small aquatic insects

  • High-action tail entices finicky fish

  • Can be rigged two different ways

  • PowerBait scent and flavor

  • 8 pk.

7 colors available
$3.49
Missile Baits D Stroyer, 5", 6-Pk.

Missile Baits D Stroyer, 5", 6-Pk.

Key Features
  • Versatile, full-size creature bait

  • 2 large tails create a lot of movement

  • Can be rigged and fished a variety of ways

$4.99
YUM Christie Critter, 4-1/2", 8-Pk.

YUM Christie Critter, 4-1/2", 8-Pk.

Key Features
  • Designed by pro angler Jason Christie

  • Great for flipping, pitching, and casting

  • Works well with Carolina or Texas rig

  • Multiple appendages for great action

$3.99
Berkley Gulp! Alive! Hellgramite, 1-1/2", 2-oz. Jar

Berkley Gulp! Alive! Hellgramite, 1-1/2", 2-oz. Jar

Key Features
  • Lifelike detail mimics natural prey

  • Made from all-natural ingredients

  • Soft and durable

  • 100% biodegradable

$5.99
NetBait Mad Paca

NetBait Mad Paca

Key Features
  • Paddle arms create a unique action

2 models to choose from
$4.99
$3.96
NetBait B Bug

NetBait B Bug

Key Features
  • Soft, meaty plastic in a compact, ribbed profile

  • Tentacles, ribs, tail create lots of disturbance

  • Tail can be split for additional action

  • Loaded with salt and pork fat for a potent scent

  • Can be fished a variety of ways

2 models to choose from
$4.99
$3.96
Berkley PowerBait Eel

Berkley PowerBait Eel

Key Features
  • Proven PowerBait formula attracts big game fish

  • Enticing action imitates live eels

  • Pre-rigged and weighted for lifelike action

2 models to choose from
$7.99
$5.96
Berkley PowerBait Rib Snake

Berkley PowerBait Rib Snake

Key Features
  • Swims like a baitfish all the way to the bottom

  • Ribbed body for a bigger profile

  • PowerBait scent attracts big game bites

7 models to choose from
$3.96 - $4.99
Gene Larew 4.25" Biffle Bug

Gene Larew 4.25" Biffle Bug

Key Features
  • Unique design and vibrant colors

  • Versatile soft plastic great for pitchin

  • Legs can be removed for different actions

  • Quantity: 8 per bag

5 models to choose from
$5.99
Reaction Innovations Sweet Beaver 4.20, Hematoma

Reaction Innovations Sweet Beaver 4.20, Hematoma

Key Features
  • One of the hottest soft plastics on the market

  • Tough, compact bait with lots of action

  • Design engineered to generate the most strikes

  • Forward-facing ribs create pressure waves

  • Beaver tail creates lots of movement

$5.99
Reaction Innovations Sweet Beaver 4.20, Dirty Sanchez

Reaction Innovations Sweet Beaver 4.20, Dirty Sanchez

Key Features
  • One of the hottest soft plastics on the market

  • Tough, compact bait with lots of action

  • Design engineered to generate the most strikes

  • Forward-facing ribs create pressure waves

  • Beaver tail creates lots of movement

$5.99
Berkley Powerbait Power Nightcrawler, 6, PBBPNC6-NAT

Berkley Powerbait Power Nightcrawler, 6, PBBPNC6-NAT

Key Features
  • Infused with PowerBait scent formula

  • Authentic nightcrawler appeal

  • Built to look, feel, and smell like the real thing

$4.99
Berkley PowerBait Minnow

Berkley PowerBait Minnow

Key Features
  • Slender baitfish profile with a split-tail design

  • Creates subtle, yet appealing action

  • Ideal for bass, walleye, trout, and crappie

  • PowerBait flavor scent keeps fish hanging on!

13 models to choose from
$4.99
Berkley PowerBait Double Tail Grub

Berkley PowerBait Double Tail Grub

Key Features
  • Plump, durable body with high-action double tails

  • Realistic texture and Powerbait scent

  • Extra enticing flavor provokes big-time strikes

3 models to choose from
$4.99
Berkley PowerBait Chigger Quad

Berkley PowerBait Chigger Quad

Key Features
  • Soft plastic bait with double-tail legs

  • Incredible action-even on a slow retrieve

  • Entices even the most wary or curious fish

9 models to choose from
$4.99
Berkley PowerBait Rib Worm

Berkley PowerBait Rib Worm

Key Features
  • Ribbed design for added scent release

  • Popular walleye shape

  • Fish hang on longer for more positive hooksets

5 models to choose from
$4.99
Gander Mountain 3" Beaver Soft Bait

Gander Mountain 3" Beaver Soft Bait

Key Features
  • Jig trailer

  • Can be fished alone

  • Free Gamakatsu hook included

  • Length: 3"

8 models to choose from
$4.99
Gander Mountain 4" Beaver Soft Bait

Gander Mountain 4" Beaver Soft Bait

Key Features
  • Jig trailer

  • Can be fished alone

  • Free Gamakatsu hook included

  • Length: 4"

8 models to choose from
$4.99
Berkley PowerBait Floating Trout Worm

Berkley PowerBait Floating Trout Worm

Key Features
  • Replicates the action and features of small worms

  • Floating design keeps lures off the bottom

  • Infused with Berkleys PowerBait scent attractant

  • Made in the USA.

17 models to choose from
$4.99
Berkley PowerBait Pre-Rigged Atomic Teasers

Berkley PowerBait Pre-Rigged Atomic Teasers

Key Features
  • Pre-rigged bait can be used readily

  • Slit tentacles and a trout worm design

  • Perfect for catching panfish, trout, and crappie

7 models to choose from
$4.29

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