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"Berkley" > Fishing > Baits & Lures > Soft Plastics >

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Baits and lures from brands like Berkley, Rapala, and Northland Fishing Tackle are available at unbeatable prices. From lures, crankbaits, spinners, and jigs to worms, jerkbaits, and creatures, get the attention you want with lures, hard baits or soft baits from Gander Mountain.

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Berkley Gulp! Floating Trout Worm, 2", 20-Pack

Berkley Gulp! Floating Trout Worm, 2", 20-Pack

Key Features
  • Imitates the features and action of small worms

  • Packaged in a tray to preserve the natural shape

  • Made from natural ingredients

  • 100% biodegradable

8 colors available
$2.96 - $3.99
Berkeley Havoc Pit Boss, 4"

Berkeley Havoc Pit Boss, 4"

Key Features
  • Perfect size to match most common forage

  • Short, compact body

  • Pack of 8

10 colors available
$3.49
Berkley PowerBait Kicker Frog

Berkley PowerBait Kicker Frog

Key Features
  • True-to-life colors and natural-looking eyes

  • Unique legs create an enticing kicking action

  • Ideal for targeting bass and walleye

  • Soft plastic body is extremely durable

  • Pre-rigged with an extra-sharp 4/0 wide gap hook

3 colors available
$4.99
Berkley Gulp! Alive! Fish Fry

Berkley Gulp! Alive! Fish Fry

Key Features
  • Looks, feels, and tastes like live bait!

  • Durable, soft, and supple

  • Lifelike profile; potent scent and flavor

4 colors available
$5.99
Berkley Gulp! Minnow Grub, 3" GMIG3

Berkley Gulp! Minnow Grub, 3" GMIG3

Key Features
  • Infused with irresistible Gulp scent formula

  • Wiggles, darts,and quivers like a wounded baitfish

  • Realistic look and feel

4 colors available
$5.99
Berkley Gulp! Alive! Cricket

Berkley Gulp! Alive! Cricket

Key Features
  • Targets any species that eats insects

  • Lifelike appendages flutter in the water

  • Long-lasting lure retains an authentic look feel

4 colors available
$5.99
Berkley Gulp! Alive! Jigging Grub, GAJJG1

Berkley Gulp! Alive! Jigging Grub, GAJJG1

Key Features
  • Can be rigged to a head jig or bucktail

  • Curly tail offers natural, irresistible action

  • Comes in a re-sealable container for safe storage

2 colors available
$5.99
Gulp! Jerk Shad Soft Bait

Gulp! Jerk Shad Soft Bait

Key Features
  • Infused with irresistible Gulp scent formula

  • Excellent for jigging or fishing drop-shot rigs

  • Realistic look and feel

5 colors available
$4.96 - $6.99
Berkley Gulp! Alive! 3" Minnow and 5" Jumbo Leech Assortment
Rebate Available

Berkley Gulp! Alive! 3" Minnow and 5" Jumbo Leech ...

Key Features
  • 3" minnow and 5" jumbo leech lures

  • Assorted shapes and colors

  • For both saltwater and freshwater species

$19.99
Berkley Gulp! Earthworm

Berkley Gulp! Earthworm

Key Features
  • Targets bass, walleye, and trout

  • Designed to look and feel like natural bait

  • Proven to out-perform live bait

  • Comes in a re-sealable jar for safe, easy storage

2 colors available
$4.99 - $5.99
Berkley Havoc Craw Fatty, 4"; HVMCF4

Berkley Havoc Craw Fatty, 4"; HVMCF4

Key Features
  • Fatter body for a bigger profile

  • Flip it, Texas-rig it, or put it on a jighead

  • 4" in length

  • 8 per pack

$3.49
$2.96
Berkley PowerBait Power Eggs Floating Magnum

Berkley PowerBait Power Eggs Floating Magnum

Key Features
  • Floating eggs offer a natural presentation

  • Connects to make egg sacs and loops

  • Biodegradable formula slowly dissolves in water

3 colors available
$4.99
Berkley Havoc Bottom Hopper, 6.25"

Berkley Havoc Bottom Hopper, 6.25"

Key Features
  • Rounded nose

  • Enlarged, thin tail

  • Extra action and vibration

  • Thin middle section for easy hooking

5 colors available
$2.96 - $3.49
Berkley PowerBait Power Honey Worm

Berkley PowerBait Power Honey Worm

Key Features
  • Emulates the larva stage of an insects life

  • Longer-lasting than real honey worms

  • Realistic profile

  • Great for ice fishing or open water bobbing

$3.99
Berkley Gulp! Alive! Waxies Waxworm Lures, GAJWX

Berkley Gulp! Alive! Waxies Waxworm Lures, GAJWX

Key Features
  • Durable enough for year-round use

  • Look and feel like natural bait

  • Comes in a re-sealable container for safe storage

3 colors available
$5.99
Berkley Gulp! Ripple Mullet, 3"; GSRM3

Berkley Gulp! Ripple Mullet, 3"; GSRM3

Key Features
  • Looks, smells, and even tastes like the real thing

  • 400 times more fish-attracting scent

  • 100% biodegradable

6 colors available
$6.99
Berkley Gulp! Alive! Floating Jumbo Leech, 5", GAPFJL5-BL
Rebate Available

Berkley Gulp! Alive! Floating Jumbo Leech, 5", GAPFJL5-BL

Key Features
  • Infused with irresistible Gulp Alive scent formula

  • Realistic look and feel

  • Wounded leech underwater action

$19.99
Berkley PowerBait Biodegradable Power Nuggets

Berkley PowerBait Biodegradable Power Nuggets

Key Features
  • Moldable dough for easy, no-mess rigging

  • Eye-catching colors trigger strikes from gamefish

  • Biodegradable formula slowly dissolves in water

5 colors available
$4.99
Berkley Gulp! Hellgramite, 1.5"; GHH1

Berkley Gulp! Hellgramite, 1.5"; GHH1

Key Features
  • Lifelike detail mimics natural prey

  • 400 times more fish-attracting scent

  • Made from all-natural ingredients

  • 100% biodegradable

8 colors available
$3.99
Berkley Gulp! Maggot

Berkley Gulp! Maggot

Key Features
  • Packed with Gulp! scent and flavor formula

  • Best when gobbed on a straight-shank hook

  • Comes in a re-sealable container for safe storage

3 colors available
$5.99
Gulp! Nightcrawler Soft Bait, 6", 12-Pack

Gulp! Nightcrawler Soft Bait, 6", 12-Pack

Key Features
  • 6" long

  • 12 per pack

2 colors available
$6.99
Berkley Gulp! Floating Trout Worm

Berkley Gulp! Floating Trout Worm

Key Features
  • Lifelike features and fluttering action

  • Applies equally well to all fish

  • Suspends hook in the visible strike zone

  • Excellent alternative to natural worms

2 colors available
$5.99
Berkley PowerBait Eel, 8", SWCRTFE8

Berkley PowerBait Eel, 8", SWCRTFE8

Key Features
  • Proven PowerBait formula attracts big game fish

  • Enticing action imitates live eels

  • Pre-rigged and weighted for lifelike action

$7.99
$5.96
Berkley Gulp! Alive! Jumbo Leech, 5", GAFHPJL5-BL

Berkley Gulp! Alive! Jumbo Leech, 5", GAFHPJL5-BL

Key Features
  • Infused with irresistible Gulp Alive scent formula

  • Realistic look and feel

  • Wounded leech underwater action

$9.99
Berkeley Havoc Craw Fatty

Berkeley Havoc Craw Fatty

Key Features
  • Big ribs and wide body

  • Maximum disturbance in the water

  • Thin, plastic body for flawless hook-ups

9 colors available
$3.49
Berkley Gulp! Alive! Ripple Shad, 3"; GAPFRS3
Rebate Available

Berkley Gulp! Alive! Ripple Shad, 3"; GAPFRS3

Key Features
  • Segmented body for vibration and swimming action

  • Lifelike body, color detail, and 3D red eyes

  • Rippled sides offer more scent dispersion

  • Made from natural ingredients

  • 100% biodegradable

4 colors available
$19.99
$14.96
Berkley Gulp! Crawler

Berkley Gulp! Crawler

Key Features
  • Perfect for jig or drop-shot

  • Fishes like a real crawler, but lasts much longer

  • Ideal for targeting walleye and bass

2 colors available
$5.99
Berkley Gulp! Catfish Dough

Berkley Gulp! Catfish Dough

Key Features
  • 1.5" chunks provide effortless rigging

  • Disperses an intense scent and flavor combo

  • More durable than real livers

  • Eliminates mess

3 colors available
$5.99
Berkley Gulp! Alive! Spinner Crawler, 7"; GAOFSC7
Rebate Available

Berkley Gulp! Alive! Spinner Crawler, 7"; GAOFSC7

Key Features
  • Specially made for trolling with a spinner harness

  • Strategically positioned bends and paddle tail

  • Made from natural ingredients

  • 100% biodegradable

4 colors available
$14.96 - $19.99
Berkley Gulp! Alive! Hellgramite, 1.5"; GAJH1

Berkley Gulp! Alive! Hellgramite, 1.5"; GAJH1

Key Features
  • Lifelike detail mimics natural prey

  • Made from all-natural ingredients

  • Soft and durable

  • 100% biodegradable

4 colors available
$5.99

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