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Fishing > Baits & Lures > Soft Plastics >

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Gary Yamamoto Senko, 5", 10-Pk.
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Gary Yamamoto Senko, 5", 10-Pk.

Key Features
  • Delivers results you need to see to believe

  • Salt-impregnated so fish wont let go

  • Horizontal fall gets to the strike zone quickly

  • Fish it weightless, wacky style, finesse, or more

$4.96 - $7.99
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YUM Dinger, 5", 8-Pk.
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New! YUM Dinger, 5", 8-Pk.

Key Features
  • Versatile bass worm for any situation

  • Subtle, lifelike action that fish cant resist

  • Unique hook slot provides better hook-ups

  • Effective bait with almost any technique

$3.99
$2.99
  •  
YUM Money Minnow, 5", 4-Pk.
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YUM Money Minnow, 5", 4-Pk.

Key Features
  • Original soft plastic minnow for all types of fish

  • Unique swimming tail with super-realistic action

  • Hidden hook slot for easy and straight rigging

  • Works great on a single jig or a multi-bait rig

$5.94 - $9.99
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Gary Yamamoto Flappin' Hawg, 3-3/4", 7-Pk.

New! Gary Yamamoto Flappin' Hawg, 3-3/4", 7-Pk.

Key Features
  • Large, buggy chunk with lots of moving appendages

  • Creates a tantalizing waving action

  • Ideal size and shape to fit under a jig skirt

  • Versatile enough to be rigged nearly any way

$7.99
YUM Dinger, 4", 10-Pk.
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New! YUM Dinger, 4", 10-Pk.

Key Features
  • Versatile bass worm for any situation

  • Subtle, lifelike action that fish cant resist

  • Unique hook slot provides better hook-ups

  • Effective bait with almost any technique

$3.99
$2.99
  •  
Big Bite Baits Craw Tube, 4", 25-Pk.

Big Bite Baits Craw Tube, 4", 25-Pk.

Key Features
  • Solid head and hollow body

  • Moving claws push lots of water for great action

  • Large profile is sure to attract big bites

  • Great for flipping bass out of heavy cover

$14.99
$12.99
Berkley Havoc Pit Boss, 4", 8-Pk.

Berkley Havoc Pit Boss, 4", 8-Pk.

Key Features
  • Designed with pro angler Skeet Reese

  • Mimics both baitfish and crawfish

  • 4 appendages wave tantalizingly

  • Really excels when used for flipping

$3.49
Gander Mountain Craw, 4", 8-Pk.
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Gander Mountain Craw, 4", 8-Pk.

Key Features
  • Excellent for going after bass and other species

  • Realistic look triggers bites from curious fish

  • Versatile enough to fit multiple rigging options

$4.99
  •  
Zoom Mini Lizard, 4", 15-Pk., Cotton Candy

New! Zoom Mini Lizard, 4", 15-Pk., Cotton Candy

Key Features
  • Finesse option that packs a big punch

  • Free-moving legs and curly tail move lots of water

  • Salt-impregnated to keep fish biting down

  • Use it on Texas rig, shakey head, or Carolina rig

$3.99
Gary Yamamoto Swimsenko, 5", 10-Pk.
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Gary Yamamoto Swimsenko, 5", 10-Pk.

Key Features
  • Swimming cousin of the popular Senko

  • Combines a Senko body with a paddle tail

  • Unique swimming action that fish cant resist

  • Versatile bait for loads of different fish

$6.99 - $7.99
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YUM F2 Dinger, 4", 15-Pk.

YUM F2 Dinger, 4", 15-Pk.

Key Features
  • Subtle, lifelike action that fish cant resist

  • Infused with F2 scent attractant

  • Long-lasting effectiveness and scent dispersal

  • Versatile bait can be rigged a number of ways

$4.99
$3.96
YUM Tube, 4", 6-Pk.
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New! YUM Tube, 4", 6-Pk.

Key Features
  • Exceptional at targeting bass on beds

  • Undulating tentacles for lifelike swimming action

  • Tantalizing colors pull bass out from hiding

  • Made for rigging on internal jigheads

$3.99
  •  
Northland Tackle Impulse Bro's Slug Bug, 1-1/4", 20-Pk.

New! Northland Tackle Impulse Bro's Slug Bug, 1-1/4", 20-Pk...

Key Features
  • A favorite of pro ice angler Brian "Bro" Brosdahl

  • Soft, chewy, segmented body for easy rigging

  • Undulating tail that tantalizes panfish

  • Great for jigging in both summer and winter

$2.99
Berkley Gulp! Minnow, 4", 8-Pk.

Berkley Gulp! Minnow, 4", 8-Pk.

Key Features
  • Gulp! formula with 400X more scent dispersion

  • Minnow with ultra-realistic taste and texture

  • Slight action looks just like the real thing

  • Excellent for jigging and drop shotting

$5.99
Strike King Mr. Crappie Crappie Thunder, 1-3/4", 15-Pk.
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Strike King Mr. Crappie Crappie Thunder, 1-3/4", 15-Pk.

Key Features
  • Tube-style bait with tantalizing action

  • Solid, rippled body gives it good vibration

  • Tentacle-like tails flare out 90 degrees

  • Great for jigging, casting, tight-line trolling

$2.99
  •  
Berkley Gulp! Freshwater Jerk Shad, 5", 6-Pk.

Berkley Gulp! Freshwater Jerk Shad, 5", 6-Pk.

Key Features
  • 400X more scent dispersion than normal soft baits

  • Great for working weed lines/wood, docks, dams

  • Targets fish suspending or holding in cover

  • Excellent for jigging and drop shotting

$6.99
Zoom Super Speed Craw, 4", 8-Pk.

New! Zoom Super Speed Craw, 4", 8-Pk.

Key Features
  • Wider, bulkier claws provide even more action

  • Defensive posture triggers strikes

  • Compact, segmented body is salt-impregnated

$4.49
Zoom Shakey Head Worm, 5", 20-Pk.

Zoom Shakey Head Worm, 5", 20-Pk.

Key Features
  • Flat head makes rigging effortless

  • Tapered for optimal action with slight movement

  • Salty scent brings fish in from far away

  • Finesse worm was made for shakey head jigging

$4.79
Berkley Havoc Bottom Hopper, 6-1/4", 12-Pk.

Berkley Havoc Bottom Hopper, 6-1/4", 12-Pk.

Key Features
  • Designed by professional angler Larry Nixon

  • Exceptional shape, action, and color

  • Uniquely-designed tail for improved action

  • Great on a jig head, Carolina rig, or wacky worm

$2.96 - $3.49
Berkley Gulp! Alive! Spinner Crawler, 7", 19-oz. Bucket

Berkley Gulp! Alive! Spinner Crawler, 7", 19-oz. Bucket

Key Features
  • Specially made for trolling with a spinner harness

  • Strategically positioned bends and paddle tail

  • Made from natural ingredients

  • 100% biodegradable

$14.96 - $19.99
Berkley Gulp! Killer Crawler, 3", 10-Pk.

New! Berkley Gulp! Killer Crawler, 3", 10-Pk.

Key Features
  • More durable than a live nightcrawler

  • Performs well on Mustads slow death hook

  • Made from natural ingredients

  • 400x more scent than regular plastic baits

  • 100% biodegradable

$5.99
Berkley Havoc Craw Fatty, 4", 8-Pk.
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Berkley Havoc Craw Fatty, 4", 8-Pk.

Key Features
  • Designed with pro bass fisherman Bobby Lane

  • Big ribs and wide body for increased action

  • Thin body allows for flawless hook-ups

  • Multipurpose bait for a number of techniques

$3.49
  •  
Berkley PowerBait Power Honey Worm

Berkley PowerBait Power Honey Worm

Key Features
  • Emulates the larva stage of an insects life

  • Longer-lasting than real honey worms

  • Realistic profile

  • Great for ice fishing or open water bobbing

$3.99
Missile Baits Baby D Bomb, 3-2/3", 7-Pk.

Missile Baits Baby D Bomb, 3-2/3", 7-Pk.

Key Features
  • Great for flipping, pitching, and finesse

  • Still bulky with a thinner body for Texas rigging

  • Thin tails have subtle action fish love

$4.49
Berkley Gulp! Alive! Fish Fry, 1", 2-oz. Jar

Berkley Gulp! Alive! Fish Fry, 1", 2-oz. Jar

Key Features
  • Looks, feels, and tastes like live bait!

  • Durable, soft, and supple

  • Lifelike profile; potent scent and flavor

$5.99
Berkley Gulp! Trout Dough, 1-3/4-oz. Jar

Berkley Gulp! Trout Dough, 1-3/4-oz. Jar

Key Features
  • Disperses an instense scent and flavor combo

  • Moldable and easy to use for effortless rigging

  • Suspends hook off the bottom in the strike zone

$5.99
Missile Baits D Bomb, Select Colors

Missile Baits D Bomb, Select Colors

Key Features
  • Great creature bait for pitching and flipping

  • Displaces lots of water for a straight fall

  • Different tail actions when connected or separated

  • Thinner midsection for easy hook sets

  • Thicker head ensures bait stays on the hook

3 colors available
$3.99 - $4.49
Berkley Gulp! Maggot, 1-1/2-oz.

Berkley Gulp! Maggot, 1-1/2-oz.

Key Features
  • Packed with Gulp! scent and flavor formula

  • Best when gobbed on a straight-shank hook

  • Comes in a re-sealable container for safe storage

$5.99
Zoom Baby Brush Hog, 5-1/2", 12-Pk.

Zoom Baby Brush Hog, 5-1/2", 12-Pk.

Key Features
  • Wholly realistic, super-soft to the touch

  • Salt-impregnated to attract massive strikes

  • Tails, wings, and arms for lots of motion

  • Ideal for flipping or fishing on a Carolina rig

$4.49
Gary Yamamoto Senko, 4", 10-Pk., Watermelon Moondust

New! Gary Yamamoto Senko, 4", 10-Pk., Watermelon Moondust

Key Features
  • Delivers results you need to see to believe

  • Salt-impregnated so fish wont let go

  • Horizontal fall gets to the strike zone quickly

  • Fish it weightless, wacky style, finesse, or more

$7.99
Zoom Dead Ringer, 8", 10-Pk.

New! Zoom Dead Ringer, 8", 10-Pk.

Key Features
  • Modern take on the original ring worm

  • Segmented rings create a greater presence

  • Attracts fish with curly tail salt impregnation

  • Great for twitching and pitching to tempt bass

$3.99
Zoom Ultra-Vibe Chunk, 3", 5-Pk.
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Zoom Ultra-Vibe Chunk, 3", 5-Pk.

Key Features
  • Ultimate "movement" jig trailer

  • Ultra Vibe tails for hard-flapping action

  • Salty scent gets the fish biting

  • Excellent addition to plenty of jig types

$2.99
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