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Rapala > Fishing > Baits & Lures >

Rapala>Fishing>Baits & Lures>

Baits and lures from brands like Berkley, Rapala, and Northland Fishing Tackle are available at unbeatable prices. From lures, crankbaits, spinners, and jigs to worms, jerkbaits, and creatures, get the attention you want with lures, hard baits or soft baits from Gander Mountain.

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Rapala Jointed Deep Husky Jerk, JDHJ12

New! Rapala Jointed Deep Husky Jerk, JDHJ12

Key Features
  • VMC black nickel hooks

  • Hand-tuned and tank-tested

  • Running depth: 8-13

  • Length: 4.75"

  • Weight: 0.5 oz.

8 colors available
$5.99
Rapala Jointed Shallow Shad Rap Crankbait, JSSR07

New! Rapala Jointed Shallow Shad Rap Crankbait, JSSR07

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Black nickel VMC hooks

  • Technique: casting and trolling

  • Treble hooks: two no. 6

12 colors available
$5.99
Rapala Ultra Light Crank, ULC03

New! Rapala Ultra Light Crank, ULC03

Key Features
  • Wobble and rolling action

  • Diving lip design

  • External Scales

  • 3D holographic eyes

  • Recommended technique: casting

10 colors available
$5.99
Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Key Features
  • 4-3/8" long

  • 3/4 oz. weight

6 colors available
$8.99
Rapala DT Lures

Rapala DT Lures

Key Features
  • Balsa wood construction for buoyancy and control

  • Internal weights, tapered fuselage, and thin tail

  • Pulls easily through the water

  • Rattles to grab the attention of nearby predators

  • Equipped with VMC treble hooks

9 models to choose from
$7.99 - $14.98
$4.94 - $9.94
Rapala Snap Rap

Rapala Snap Rap

Key Features
  • Unique body design with gliding tail wing

  • Darting snap action and gliding drop action

  • Black nickel VMC belly hook

  • Hand tuned and tank tested

  • Fixed nose and tail hooks

2 models to choose from
$7.99
Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

New! Rapala Jointed Shallow Shad Rap Crankbait, JSSR05

Key Features
  • Exaggerated, rhythmic rattle

  • Wide swimming action

  • Black nickel VMC hooks

  • Technique: casting and trolling

  • Treble hooks: two no. 6

12 colors available
$5.99
Rapala Countdown, CD01, 1"

New! Rapala Countdown, CD01, 1"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$7.49
Rapala Dives-To Fat, Size 03

New! Rapala Dives-To Fat, Size 03

Key Features
  • Balsa Wood Construction

  • Fat Body Profile With Wide Rolling Action

  • 3D Holographic Eyes

  • VMC SureSet Tail Hook

  • VMC Black Nickel Belly Hook

4 colors available
$9.99
Rapala Countdown, CD03, 1.5"

New! Rapala Countdown, CD03, 1.5"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$7.49
Rapala Countdown, CD07, 2.75"

New! Rapala Countdown, CD07, 2.75"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$8.99
Rapala Countdown, CD11, 4.375"

New! Rapala Countdown, CD11, 4.375"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$9.99
Rapala Countdown, CD05, 2"

New! Rapala Countdown, CD05, 2"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$7.99
Rapala Countdown, CD09, 3.5"

New! Rapala Countdown, CD09, 3.5"

Key Features
  • Balsa construction

  • Custom swimming action

  • Controlled depth technique

  • Includes VMC black nickel hooks

  • Hand-tuned and tank-tested

3 colors available
$9.49
Rapala Clackin' Crank

New! Rapala Clackin' Crank

Key Features
  • 10 running depth

  • Signature Clackin pulse rattle

  • Slow-rising crank with an x-style finish

  • VMC SureSet Tail Hook

  • VMC black nickel bell hook

11 colors available
$14.99
$14.49
Rapala Clackin' Crank

Rapala Clackin' Crank

Key Features
  • Shad body profile with depth-specific lip design

  • Slow-rising with hard vibrating aggressive action

  • X-style finish

  • Ideal for casting or trolling

  • Hand-tuned and tank-tested

2 models to choose from
$11.99 - $14.99
Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Rapala Jointed Shad Rap Hard Bait - JSR05 Series

Key Features
  • 2" long

  • 1/4 oz. weight

13 colors available
$7.29
Rapala X-Rap Classic Jerkbait

Rapala X-Rap Classic Jerkbait

Key Features
  • Slashbait action

  • Perfect size and shape of a minnow

  • Textured translucent body

  • Internal long-cast system

  • Stainless steel through wire construction

4 models to choose from
$8.99 - $11.99
Rapala X-Rap Prop, XRPR11

Rapala X-Rap Prop, XRPR11

Key Features
  • Churns, spits, and gurgles at the twitch of a rod

  • First-rate finish, hooks, and action

  • Excels around grasslines and shallow cover

  • Counter-rotating blades for stabilization

  • Internal laser-etched scales

6 colors available
$9.99
Rapala MaxRap

Rapala MaxRap

Key Features
  • Aerodynamic shape with internal MaxCast mechanism

  • Moves with the classic "wounded minnow" wobble

  • Laser-engraved scales for an authentic look

  • Tungsten balls for balance and accurate casting

  • Equipped with VMC Spark Point treble hooks

$17.99

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