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Fishing > Baits & Lures > Hard Baits >

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Find A Great Deal On A New Fishing Reel

Baits and lures from brands like Berkley, Rapala, and Northland Fishing Tackle are available at unbeatable prices. From lures, crankbaits, spinners, and jigs to worms, jerkbaits, and creatures, get the attention you want with lures, hard baits or soft baits from Gander Mountain.

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Gander Mountain Shad 100 Crankbait

New! Gander Mountain Shad 100 Crankbait

Key Features
  • Diving depth of 4 to 6 feet

  • Unique, enticing rattle that increase chances

  • Extra sharp hooks for solid hooksets

  • Performs variety of actions

  • Bright colors work well underwater

8 colors available
$4.99
Gander Mountain Square Bill 100 Crankbait

New! Gander Mountain Square Bill 100 Crankbait

Key Features
  • Known for its wide wobble for harsh situations

  • Designed to deflect off cover easy

  • Features reflective colors and rattle chamber

  • High-quality treble hooks for quick hooksets

  • 2 to 4 foot diving depth

8 colors available
$4.99
Gander Mountain Jerkbait 100

New! Gander Mountain Jerkbait 100

Key Features
  • Extra-wide wobble and side-to-side darting actions

  • Realistic 3D eyes with colorful, bright body

  • Durable, long-lasting construction

  • Premium treble hooks for quick hooksets

  • 2 to 4 foot diving depth

8 colors available
$4.99
Gander Mountain Popper 100 Crankbait

New! Gander Mountain Popper 100 Crankbait

Key Features
  • Variety of enticing, bright colors

  • Detailed lifelike presentation underwater

  • Features premium treble hooks

  • 3-D eyes and high-quality, painted bodies

  • Gander Mountain 1-Year, 100% Guarantee

8 colors available
$4.99
Gander Mountain Rattler 100 Crankbait

New! Gander Mountain Rattler 100 Crankbait

Key Features
  • Features tight wobble and noisy internal rattles

  • Durable, hard construction for long-lasting life

  • Slow sinking hardbait ideal for bass, musky, pike

  • Heavy-duty split rings and treble hooks

  • Weight: 1/4 oz.

8 colors available
$4.99
Gander Mountain Walker 100 Crankbait

New! Gander Mountain Walker 100 Crankbait

Key Features
  • Provides incredible "walk the dog" action

  • Features durable ABS body design for years of use

  • Superior Mustad hooks for quick hooksets

  • Brightly painted colors entice fish

8 colors available
$4.99
Gander Mountain Lucky Diver 200 Crankbait

New! Gander Mountain Lucky Diver 200 Crankbait

Key Features
  • Larger profile for shallow to deep applications

  • Designed to dive up to 6 feet deep

  • Features attractive, reflective colors

  • Sharp treble hooks for quick hooksets

  • Gander Mountain 1-Year, 100% Guarantee

8 colors available
$4.99
Rapala Shadow Rap 11
Buy 3, Get 1 Free

Rapala Shadow Rap 11

Key Features
  • Perfectly mimics a minnow in trouble

  • Triggers fish in 3 unique ways

  • Perfect for bass and other game fish

  • Equipped with 3 VMC black nickel hooks

14 colors available
$8.99
Strike King KVD Sexy Frog

Strike King KVD Sexy Frog

Key Features
  • Slices through heavy cover

  • Swims like the real thing in open water

  • Super-sharp Gamakatsu hook

  • Free-floating rattle emits strike-enticing sound

10 colors available
$7.99
Buy 3+ at $6.99 ea.
Big Bite Baits Minnow Jig

Big Bite Baits Minnow Jig

Key Features
  • Lead construction with two-tone color

  • Eyes offer realistic appearance underwater

  • Durable and long-lasting

3 models to choose from
$2.49
Bandit Series 200 Crankbait

Bandit Series 200 Crankbait

Key Features
  • Visually stunning, premium-grade plastic lure

  • Finished with multi-coat gloss paint

  • Runs true right out of the box

  • 2" lure runs 4-8 ft. deep

  • An excellent "search bait" in the Spring and Fall

12 colors available
$4.99 - $5.99
Lazy Ike Mighty Ike Crankbait

Lazy Ike Mighty Ike Crankbait

Key Features
  • Shallow-running profile moves with a lazy wobble

  • Versatile design can be cast or trolled

  • For use with spinning, spincasting and baitcasting

4 colors available
$4.99
SPRO Bronzeye Frog, 2-1/2"

SPRO Bronzeye Frog, 2-1/2"

Key Features
  • Designed around a Gamakatsu Double EWG Hook

  • Soft plastic body collapses to expose hook

  • Lands on its belly almost every time

  • Living rubber legs are secured inside the body

  • Legs can be trimmed to manipulate frogs action

5 colors available
$8.49 - $9.99
ZMan ChatterFrog

ZMan ChatterFrog

Key Features
  • EZ Skirt creates an enticing side-to-side motion

  • Crankbait action, jig profile, spinnerbait flash

  • Pulses and vibration can be felt through the rod

  • Naturally weed-free design for fishing heavy cover

  • Includes two ElaZtech TrailerZ

4 colors available
$6.99
Rapala Shadow Rap Deep 11
Buy 3, Get 1 Free

Rapala Shadow Rap Deep 11

Key Features
  • Runs deeper than Shadow Rap, model SDR11

  • Perfectly mimics a minnow in trouble

  • Triggers fish in 3 unique ways

  • Perfect for bass and other game fish

  • Equipped with 3 VMC black nickel hooks

14 colors available
$8.99
Rapala X-Rap Prop, XRPR11

Rapala X-Rap Prop, XRPR11

Key Features
  • Churns, spits, and gurgles at the twitch of a rod

  • First-rate finish, hooks, and action

  • Excels around grasslines and shallow cover

  • Counter-rotating blades for stabilization

  • Internal laser-etched scales

6 colors available
$9.99
Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Rapala Deep Tail Dancer Hard Bait - TDD11 Series

Key Features
  • 4-3/8" long

  • 3/4 oz. weight

6 colors available
$8.99
Pradco Classic Critters 4 Pack

Pradco Classic Critters 4 Pack

Key Features
  • P50 Teeny Pop-R (2", 1/8 oz) in Silver/ Black Back

  • F73 Crickhopper (1-1/2", 3/32 oz) in Fire Tiger

  • F77 Teeny Wee-Crawfish (1-1/2", 1/10 oz) in Ditch

  • F91 Teeny Wee-R (1-1/2", 1/8 oz) in Brown Crawdad

$12.99
$9.99
Rapala X-Rap Pop, XRP07

Rapala X-Rap Pop, XRP07

Key Features
  • Arched body shape design

  • Loud fish attracting splash with every snap

  • Deep, cupped lip for bigger splashes

  • 3D holographic eye

  • VMC black nickel treble hooks

6 colors available
$8.99
Bandit Footloose Crankbait

Bandit Footloose Crankbait

Key Features
  • Visually stunning, premium-grade plastic lure

  • Finished with multi-coat gloss paint

  • Runs true right out of the box

  • 2" lure runs up 2 ft. deep

  • Low-lip design for retrieves just under surface

10 colors available
$5.99

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