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Fishing > Baits & Lures >

Baits and lures from brands like Berkley, Rapala, and Northland Fishing Tackle are available at unbeatable prices. From lures, crankbaits, spinners, and jigs to worms, jerkbaits, and creatures, get the attention you want with lures, hard baits or soft baits from Gander Mountain.

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YUM Dinger, 5", 8-Pk.
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New! YUM Dinger, 5", 8-Pk.

Key Features
  • Versatile bass worm for any situation

  • Subtle, lifelike action that fish cant resist

  • Unique hook slot provides better hook-ups

  • Effective bait with almost any technique

$3.99
$2.99
  •  
YUM Dinger, 4", 10-Pk.
  •  

New! YUM Dinger, 4", 10-Pk.

Key Features
  • Versatile bass worm for any situation

  • Subtle, lifelike action that fish cant resist

  • Unique hook slot provides better hook-ups

  • Effective bait with almost any technique

$3.99
$2.99
  •  
Gary Yamamoto Senko, 5", 10-Pk.

Gary Yamamoto Senko, 5", 10-Pk.

Key Features
  • Delivers results you need to see to believe

  • Salt-impregnated so fish wont let go

  • Horizontal fall gets to the strike zone quickly

  • Fish it weightless, wacky style, finesse, or more

27 colors available
$4.96 - $7.99
YUM Tube, 4", 6-Pk.
  •  

New! YUM Tube, 4", 6-Pk.

Key Features
  • Exceptional at targeting bass on beds

  • Undulating tentacles for lifelike swimming action

  • Tantalizing colors pull bass out from hiding

  • Made for rigging on internal jigheads

$3.99
  •  
Gary Yamamoto Senko, 4", 10-Pk., Watermelon Moondust

New! Gary Yamamoto Senko, 4", 10-Pk., Watermelon Moondust

Key Features
  • Delivers results you need to see to believe

  • Salt-impregnated so fish wont let go

  • Horizontal fall gets to the strike zone quickly

  • Fish it weightless, wacky style, finesse, or more

$7.99
Northland Tackle Impulse Bro's Slug Bug, 1-1/4", 20-Pk.

New! Northland Tackle Impulse Bro's Slug Bug, 1-1/4", 20-Pk...

Key Features
  • A favorite of pro ice angler Brian "Bro" Brosdahl

  • Soft, chewy, segmented body for easy rigging

  • Undulating tail that tantalizes panfish

  • Great for jigging in both summer and winter

$2.99
Zoom Super Speed Craw, 4", 8-Pk.

New! Zoom Super Speed Craw, 4", 8-Pk.

Key Features
  • Wider, bulkier claws provide even more action

  • Defensive posture triggers strikes

  • Compact, segmented body is salt-impregnated

$4.49
Zoom Dead Ringer, 8", 10-Pk.

New! Zoom Dead Ringer, 8", 10-Pk.

Key Features
  • Modern take on the original ring worm

  • Segmented rings create a greater presence

  • Attracts fish with curly tail salt impregnation

  • Great for twitching and pitching to tempt bass

$3.99
Strike King Mr. Crappie Slabalicious, 2", 15-Pk.

New! Strike King Mr. Crappie Slabalicious, 2", 15-Pk.

Key Features
  • Live bait swimming action from its paddle tail

  • Tapered design and ribbed body cause vibration

  • Available in proven colors crappie cant resist

  • Designed for casting, flipping, pitching, and more

$2.99
Heddon Super Spook Jr., 3-1/2"
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Heddon Super Spook Jr., 3-1/2"

Key Features
  • Compact topwater lure with explosive features

  • Durable construction and super-stout hardware

  • Able to stand up to charges from schooling fish

  • Retrieve it slow or fast for different movements

$4.96 - $6.99
  •  
Zoom Z-Craw, 5", 6-Pk.

New! Zoom Z-Craw, 5", 6-Pk.

Key Features
  • Ribbed body with hard-pulsing claws

  • Designed to easily slip into heavy cover

  • Salt-impregnated body is attractive to bass

  • Hook pockets provide perfect hook placement

$4.49
Berkley Flicker Shad, 2-3/4"

New! Berkley Flicker Shad, 2-3/4"

Key Features
  • Size, profile, and dive depth imitate real shad

  • Mimics the actions of a wounded baitfish

  • Black nickel treble hooks for more positive sets

  • Proven fish-attracting color combinations

3 models to choose from
$3.99
Johnson Silver Minnow, 2-3/4"

New! Johnson Silver Minnow, 2-3/4"

Key Features
  • Works well in fresh and saltwater

  • Can be fished in heavy cover without snagging

  • Plated with silver or gold for a bright flash

  • Hand-soldered hook with a no-twist eye

2 models to choose from
$4.99
Gary Yamamoto Swimbait, 3.5", 6-Pk.

New! Gary Yamamoto Swimbait, 3.5", 6-Pk.

Key Features
  • Excellent little fish imitator

  • Slimmer belly for better shad/minnow profile

  • Hard swimming action from graduated tail

  • Versatile bait for fresh and saltwater fish

5 models to choose from
$4.49
Strike King KVD Sexy Frog, 2-1/2"
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Strike King KVD Sexy Frog, 2-1/2"

Key Features
  • Designed by elite pro angler Kevin VanDam

  • Fully-sealed nose to minimize water entry

  • Easily-collapsible hollow body is easier to bite

  • Great for both heavy cover and open water

  • Big Gamakatsu hook for strong hookups

$8.49
$7.99
  •  
Storm Original ThunderStick Deep, 4-3/8"

New! Storm Original ThunderStick Deep, 4-3/8"

Key Features
  • Deep-diving lure to get you into the strike zone

  • Reaches depths of up to 24 with searching action

  • Internal rattle and flashy colors to entice bites

  • VMC black nickel hooks for positive hookups

2 models to choose from
$3.99
Heddon Super Spook, 5"

Heddon Super Spook, 5"

Key Features
  • Durable construction and super-stout hardware

  • Topwater lure for going after voracious species

  • Retrieve it slow or fast forr different movements

  • 3 super-sharp hooks offer more hooking power

$4.96 - $6.99
Mann's C4 Elite Series Crankbait, 3"

Mann's C4 Elite Series Crankbait, 3"

Key Features
  • Great for crashing through brush

  • Big and wide-bodied to cover a lot of water

  • Square-lip design moves well through heavy cover

  • Moves with an incredible wobble and vibration

$4.99
$3.96
Mann's Little George, 1/2-oz.

Mann's Little George, 1/2-oz.

Key Features
  • Teardrop shape and center-lin balance

  • Parachutes down with the spinner blade

  • Wiggle-and-flash action entices fish

  • Ideal for schooling fish

3 colors available
$2.99
Missile Baits Craw Father, 3-1/2", 7-Pk.
  •  

New! Missile Baits Craw Father, 3-1/2", 7-Pk.

Key Features
  • Craw bait is great for going after big bass

  • Subtle thumping action in the claws

  • Body is great size for flipping or finessing

  • Versatile bait can be used with many techniques

$4.49
  •  
Mepps Trouter Kit Plain Lure Assortment

Mepps Trouter Kit Plain Lure Assortment

Key Features
  • For those who prefer spinners and spoons

  • Kit allows angler to fish any water

  • Good selection in one handy kit

$22.99
$19.99
Strike King KVD Deep Jerkbait

Strike King KVD Deep Jerkbait

Key Features
  • One of Kevin VanDams signature lures

  • Weight transfer system for increased castability

  • Rolling, wiggling actions drive fish wild

  • Dives deep to 11 and suspends

$9.49
$8.99
Culprit Original Worm, 7-1/2", 18-Pk.

Culprit Original Worm, 7-1/2", 18-Pk.

Key Features
  • High-action kicking tail draws attention

  • Innovative body design for optimum movement

  • Unique color selections

  • Hooks in the seam, opposite the tails curve

2 colors available
$4.99
$3.96
Strike King Pro-Model Series 10XD, 6"

Strike King Pro-Model Series 10XD, 6"

Key Features
  • Extra-large, deep-diving crankbait for big bass

  • Weight transfer system lets it cast like a bullet

  • Curved bill gives it a super-steep dive angle

  • Darting, skirting action mimics a bait fish

4 colors available
$14.99
Culprit Fat Max, 7", 10-Pk.

New! Culprit Fat Max, 7", 10-Pk.

Key Features
  • Good size and action for finesse flipping

  • Fat body and thick tail provide more action

  • Flat underside and tail keep it in perfect balance

  • Great for power finesse fishing in heavy cover

$4.99
Strike King Bitsy Bug Mini Jig, 1/8-oz.

Strike King Bitsy Bug Mini Jig, 1/8-oz.

Key Features
  • Great for fishing in areas with weeds and rock

  • Inverted line tie keeps line from fraying

  • Head design keeps it from getting stuck in rocks

  • Premium silicone skirt provides excellent action

6 colors available
$1.99
Normark Ultra-Lite Kit

Normark Ultra-Lite Kit

Key Features
  • Original Floating Rapala

  • Mini Fat Rap

  • CountDown Rattlin Rapala

  • Ultra light fishing sizes

  • Rapala Lure Key Ring

$24.99
Berkley Gulp! Alive! Minnow, 4", Pint, Watermelon Pearl

New! Berkley Gulp! Alive! Minnow, 4", Pint, Watermelon Pearl...

Key Features
  • Infused with irresistible Gulp Alive scent formula

  • Wiggles, darts,and quivers like a wounded baitfish

  • Realistic look and feel

$19.99
Matzuo Square Bill 3 Pack, Size 7

Matzuo Square Bill 3 Pack, Size 7

Key Features
  • Shallow running crankbaits

  • Rattling, tight-swimming action

  • Square bill prevents snags

  • Perfect trio color combination

2 colors available
$17.99
$12.96
Buy 2+ at $9.99 ea.
Pradco Arbogast Jitterbug and Hula Popper Triple Threat Pack

Pradco Arbogast Jitterbug and Hula Popper Triple Threat Pack

Key Features
  • G600 Jitterbug (2-1/2", 3/8 oz) in Black

  • G760 Hula Popper (2", 3/8 oz) in Coach Dog

  • G600 Jitterbug (2-1/2", 3/8 oz) in Frog/ White

$12.99
$9.99
Booyah Pond Magic Spinnerbait

Booyah Pond Magic Spinnerbait

Key Features
  • Hand-selected color and blade combinations

  • 60-strand ultra-fine silicone skirt

  • 2/0 Mustad Ultra Point single hook

  • Tandem #0 Colorado and #3 willow blades

  • 3/16 oz.

5 colors available
$3.99 - $4.99
Rebel Classic Critters

Rebel Classic Critters

Key Features
  • P50 Teeny Pop-R (2", 1/8 oz) in Silver/ Black Back

  • F73 Crickhopper (1-1/2", 3/32 oz) in Fire Tiger

  • F77 Teeny Wee-Crawfish (1-1/2", 1/10 oz) in Ditch

  • F91 Teeny Wee-R (1-1/2", 1/8 oz) in Brown Crawdad

$12.99
$9.99

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